Reasoning The Design Through Product Strategy & Development
Experience engineering is focused on the outcome of the service experience, and it is designed to reduce customer effort (both perceived and real) by actively guiding customers through potentially difficult interactions to ensure their needs are met. Research has shown that experience engineering can reduce customer effort by 75% and raise first call resolution (FCR) rates 10%. We offer the following services.
Experience Research & Design
Experience designers and unique design sprint methodology with a structured approach to iterate quickly and innovate at scale with tight integration with business. We help organizations identify and prove or disprove my assumptions, find commonalities across target audience members, and recognize their needs, goals, and mental models.
Digital Innovation Labs
We have created a sandbox for our employees and customers to co-innovate through hackathons and ideation fairs to accelerate the path breaking business ideas through emerging technologies through rapid prototyping resulting in accelerators, solutions and point solutions.
UI/UX Development
Multi channel immersive front end development by applying interactive and visual design principles on websites and web applications for a positive and cohesive user experience.
